Branding - Illustration
Doseum
The project aimed to create a new brand for the Doseum, a children's museum in San Antonio, Texas. The Doseum uses fun exhibits to help children learn through the power of play.
Project Objective
The trademark is designed to appeal to children with fun visuals and a vibrant
color palette.
Goal
Fun packaging and collectibles like stickers, a stamp book, coloring pages, and buttons for kids to collect from each visit.
Outcome
Brand Mission
At the Doseum, we believe that every child, regardless of economic circumstance, deserves access to quality education through the transformative power of play. Our mission is to inspire, engage, and empower young minds from low-income families by providing a dynamic and inclusive space where learning becomes an immersive adventure. Through innovative exhibits and interactive experiences, we aim to foster a love for learning, ignite curiosity, and nurture the potential within each child, creating a brighter future for all.
Museum Mural
To make things exciting upon first glance, the Doseum has a vivid, colorful mural to greet guests at the entrance. The illustrations also hint at the various activities and exhibits inside.
Coloring Book
To encourage the power of play outside of the museum, the Doseum gifts guests with coloring books. Coloring can help kids with their fine motor skills and encourage color recognition; Which helps with their development!
